Suru verb, Transitive verb, Adverb (fukushi), Adverb taking the 'to' particle
to make a fuss over; to pamper; to spoil; to indulge; to flatter (with attention)
Onomatopoeic or mimetic word
この歌手はあまりにもチヤホヤされすぎる。This singer is made too much of.
Also written チヤホヤ